Oct
13
Useful Considerations On Enlisting Assistance With Video Marketing
There are many ways you can outsource parts or all of your video marketing.
Why not hire a virtual assistant consultant —
• To make the videos with your own script.
• To take the recording of your own voice that you have supplied and make a slideshow.
• Develop an entire video sequence from concept to completion.
You can also hire an actor to be you.
Looking for Actors.
There are a number of reasons why you might not be willing to fulfil the role of commentator or demonstrator, but your potential project calls for this. Some of us are particularly self-conscious when it comes to getting in front of the camera, even though as I’ve already told you, you really need to get passed this shyness! Maybe you don’t accurately represent your target market (for instance, if you make breastfeeding cover-ups for nursing mothers, and you’re a 40-year-old male). Or maybe you just think someone else would do a better job of presenting the material than you would. Whatever the reason, using an actor can be an effective means of offering a face to connect with, without that face having to be yours. Of course, much of this information can also be applied to a virtual assistant voice-over artist.
Here are some of the most common questions about hiring actors for video work:
Where do I find an actor? You never know, the best person to actually do this for you might be living under your own roof! Be realistic, and only take on a family member if this is going to be a comfortable experience for you both and you don’t find yourself having to repeat your instructions and do an endless number of takes to make it work.
You can, of course, find many would-be actors online, by looking at specific industry sites or even searching through Craigslist, or by signing up for forums that specialize in video marketing. Ask your friends and business colleagues for recommendations, or check out videos on YouTube and see if there’s someone with the skills you need, then contact them about creating a video on your behalf. Seriously consider hiring a specialist virtual assistant actor for your intended purpose.
How much will they charge? This can run the gamut from no cost at all up to several thousands of dollars. Instead of shelling out the cash, though, see if you can arrange a barter for services. Can you create a website or perform writing or editing in exchange for some on-screen work? Would your actor work for a free copy of your product? This is a great way of padding your bottom line.
But will they be good at their work? You should always ask for examples of the work beforehand, which all professional actors will have. Check out the references. For amateurs, you may have to just give it a go and see if they have what you need. Do not hesitate to part company if it doesn’t work out as you want, or they are too inflexible to accommodate the changes you need. Remember that this is a very important promotional element of your business and first impressions count, so you cannot afford poor workmanship.
How can I make this all happen? The answer to this question depends on your choice and the location. It will cost you much less if you take on the actual production of the video shoot and give the feedback right there and then, or you should set aside a lot more if you want somebody else to do this element for you as well.